At ALULU, we make luxe swimwear in real sizes for you, so you can feel like the beautiful magic you truly are, and do YOU, with confidence. ALULU was born out of a need for swimwear that is luxe, yet caters for real sizes. We believe that feeling good is the right of all women - and we work hard to make sure you don't have to just "make do" with swimwear that just doesn't fit, feel good, or last the distance.
Visit our 'about' page HERE to learn more.
Enjoy 10% off your first order!
Subscribe to follow our sustainability journey, and get a first access to our limited collections and offers.
We are making conscious steps towards sustainability, and are committed to minimising our footprint on our planet through our business practices and manufacturing processes. From the fabrics we choose, to dying processes, right through to the artisans we choose to work with, we believe that collectively, small steps can have a big benefit for future generations.
Find out how we are working to create a sustainable future HERE.
“After having a baby and not feeling as confident as I once did wearing bikinis I was on the hunt for some new swimwear. I purchased the Liana set from ALULU and honestly it is the most comfortable bikini I have ever owned. Not only does it cover all of "those" areas I wanted it to, it's super cute and vibes those fun summer days with its sweet colours. My self confidence now shines bright and I can genuinely enjoy those beach ays with my family.”
Sally M. Ziebell
Rated 5/5 stars on Liana Bralette and Liana Sculpt Pant
“I adore my ALULU swimsuit, it makes me feel so feminine, beautiful and comfortable while on the beach and playing in the pool with my children. I love that it fits my curves and that I feel covered!!”
Julie A. Keating
Rated 5/5 stars on Kiana Onepiece