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JOURNAL

Introducing DAHLIA ✨

Introducing DAHLIA ✨

20.09.20

 

Introducing our spring swim collection DAHLIA, designed to support and celebrate the curvature of the female form.

 

ALULU's swimwear is lifting, supportive and provides confidence to enjoy the NOW feeling supported and secure. Blending luxury Italian textured fabrics and exclusive in-house designed textile prints, these pieces have been thoughtfully designed with quality at the forefront of every design decision we have made. 

 

Ethically-made, our newest collection is made from 95% recycled and sustainable fabrics. By choosing us, you are helping to clean oceans and re-use ocean waste, and you can enjoy premium quality swimwear from silky-soft and durable materials that don't use any new resources.

 

Rani wears the Willa Sunsuit

Rani wears the Liana Bralette and Liana Sculpt Pant

Rani wears the Willa Onepiece

Rani wears the Mimi Onepiece

Rani wears the Mimi Top and Mimi Sculpt Pant

Rani wears the Mimi Top and Mimi Sculpt Pant

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DAHLIA Spring Swim Campaign Video ✨

DAHLIA Spring Swim Campaign Video ✨

20.09.20

Introducing our new Spring swim range DAHLIA, a blend of luxury Italian textured fabrics and exclusive in-house designed textile prints, with shapes thoughtfully designed to flatter curves. 

Rani wears the Willa Sunsuit

Rani wears the Liana Bralette and Liana Sculpt Pant

Rani wears the Willa Onepiece

Rani wears the Mimi Onepiece

Rani wears the Mimi Top and Mimi Sculpt Pant

Rani wears the Mimi Top and Mimi Sculpt Pant

 

 

At ALULU, we are passionate in our purpose to allow you to BE THERE enjoying the NOW feeling comfortable, beautiful and supported. Mindfully-made and of premium quality, our swimwear and lounge pieces fit, feel good and last the distance. 

 

Our Spring 2020 collection is blends luxury Italian textured fabrics and exclusive in-house designed textile prints, with shapes thoughtfully designed to flatter curves. We have designed with quality at the forefront of every design decision we have made. 

 

Ethically-made, our newest collection is made from 95% recycled and sustainable fabrics. By choosing us, you are helping to clean oceans and re-use ocean waste. Now you can enjoy premium quality swimwear from silky-soft and durable materials that don't use any new resources.

 

Our loungewear pieces are crafted from the highest quality crinkle linen-blend. They are the perfect staple garments to step into to feel beautiful and at ease. 

 

We are so happy that you are here to feel like the beautiful, confident and magical woman you truly are!

 

All our love, ALULU x

 

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Nadia Baker Styles The Loungewear.

Nadia Baker Styles The Loungewear.

03.09.20


Nadia Baker is passionate about many things, including clean beauty and cruelty free makeup. She is a true fashion lover and self-love advocate living on the North Coast of NSW. Recently Nadia showed us some beautiful ways in which she styles her ALULU loungewear pieces.  We welcome you to read on for a look. 

"I'VE HARDLY HAD THIS DRESS OFF MY BODY SINCE I RECEIVED HER"

The crinkle fabric is a heavenly combination of Rayon, Cotton and Linen and the BEST part is you don't need to iron her....It is the kind of dress that never dates, its elegance with ease style is for a woman who wants comfort and class. I've hardly had this dress off my body since I received her. 

"YOU REALLY DO FEEL AT EASE THE MOMENT YOU STEP INTO THESE PIECES"

There are so many reasons why I LOVE this elegant, luxurious crinkle fabric. The combination of linen, cotton and rayon is just pure heaven to wear. You really do feel at ease the moment you step into these pieces. 

Ethically Made

Our products are made ethically in a small factory in Indonesia. where the senior management team are all women, and that engages a workforce of significant cultural and religious diversity. 

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COLOUR STORY: TEXTURED BISQUE

COLOUR STORY: TEXTURED BISQUE

Colour Story: Textured Bisque

Bringing to mind days that feel calm and at ease, the new Lounge arrivals provide textural and warm coloured neutrals, designed for trans-seasonal wear. We paired these with some of our favourite colour inspiration from artists we admire. 


 
 
 
 
 
 
 
 

REFERENCES:

John Zabowa, https://www.johnzabawa.com

Carla Cascales Alimbau, https://www.instagram.com/carla_cascales_alimbau/

ALULU, https://bit.ly/ALULU-Swim


NEW ARRIVALS


A Word From Our Founder

Three years ago, with two young children, I realised that I was never relaxed or comfortable by the water. I didn't have anything I felt good in that I could comfortably move around in. I found it difficult to find swimwear that gave me the coverage and support I so badly needed to keep up with my two energetic boys. 

​I wanted to feel like nothing was going to fall out, I wanted to feel like everything was lifted and supported, and most of all I wanted feel at ease.

​It was then that I embarked on a journey with the goal to make it easier for women to feel happy and confident by the water. 

Today we have a strong community of women behind us, and I want you to know that I see you. I see your messages, and I feel your support. 

 It truly means the world  that you are here!


​- Gemma 

ALULU Founder


Visit our 'journey' page 
HERE to learn more.

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THE STORY.

THE STORY.
The story of ALULU is a tale of family, one of seeking comfort, quality & function. A story of a heartfelt passion to empower women.  Continue reading